Blue Reef BAR Pony Bottle Tank Small Pressure Gauge

Blue Reef BAR Pony Bottle Tank Small Pressure Gauge Blue Reef: The Pony Bottle Gauge is a tiny gauge that easily connects to the high-pressure port of any pony bottle or other alternate tank to show pressure in an easy-to-read display. Any diver who has used a pony bottle knows the hassle involved with trying to find out how much air is in the tank. Switching regulators to view the primary pressure gauge or adding a separate pressure gauge to the pony bottle is a problem solution. Now with the Pony Bottle Gauge, all those headaches are over. The Pony Bottle Gauge has a pressure range from 0 to 350 BAR and is a great accessory for any dive bag. Blue Reef BAR Pony Bottle Tank Small Pressure Gauge

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Instead of Catering to Everybody, Start Out By Dominating A Small Niche


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Take a look at the automobile industry today.

Everybody knows that Honda Passport is more expensive than Isuzu Rodeo but they are the same two vehicles.

Everybody knows that Geo Prism is a clone of Toyota Corolla, but it feels cooler driving Corolla than it does with Geo Prism.

How do Honda and Toyota get away with charging you much higher prices for the same product?

Is it because they became the first to introduce the products to the market?

Not necessarily, as a matter of fact, Japanese automobile makers are known for re-developing someone else’s work … often the American model engineering and Japanese automakers were the second or even third entities (after Europeans) to introduce their vehicles to America.

While the Americans only bought cars from GMC, Ford, Chrysler, Chevy and Dodge, and these automakers believed that the American people always only buy vehicles from these brands, and they took the market for granted.

But the 1973 Oil Crisis changed everything. The Americans began buying European and Japanese vehicles. It was no longer “the best choice” to drive big American vehicles while having to give up so much money for gas.

This market shift occurs when someone ignores and continues to take the market for granted while their competitors provide innovative changes and pass them on.

But look what is happening today. As if these automakers never learned a lesson during the first Oil Crisis, they continued to produce larger vehicles called SUVs.

Today, the market for SUVs suffers while the Hybrids continue to sell. It would be a “no-brainer” to assume that a hybrid becomes “the best choice” for the Americans in the near future and now the automakers in America are doing everything they can to re-develop the Japanese hybrid engineering.

The role changed, now American automakers became the second or the third entity to introduce more popular and smaller vehicles.

Let’s talk about the airline industry in America.

* Southwest Airline — $49 internet special, same airplanes, short flights.

* World Airways — though small, catering big to military personnel.

Southwest and World Airways both stayed in profit post 9/11 while they saw their big competitors filing bankrupt.

As you saw in the examples of airline companies, just catering to the big market will not make you rich. But focusing on the smaller niche does.

For example, Xerox should always provide copy machines and try not to focus on printers in the future. Burger King should stop trying to compete for the children’s market and leave it to McDonald’s and develop a different niche.

Your priority as a small business owner is not trying to change the world by catering to everybody. But rather, how you grow your business from one level to another level of expansion while staying in profit. And by continuing to focus on a small niche while expanding, you can take the time necessary educating your prospects and customers about the advantages you bring to the market.

You can ask your business the following two questions.

1. What advantages do you bring to your prospects compared to everybody else?

2. Why should people do business with you?

Once you develop your messages, continue to develop them and redefine them until everybody recognizes you to be the obvious leader in your small niche.

It’s possible; you can do make yourself the local expert in your niche because you are a small business owner. And by doing the right, but small things, you can expand your business big.

Takuya Hikichi Writes Small Business Marketing Tips. Subscribe to His Blog at www.AskTak.com

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ATV and Dirt Bike Safety for Kids – Things Every Parent Should Do


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“Since its introduction in the 1960s, the ATV has evolved to become not only a very effective farm tool but also a popular outdoor recreational vehicle. The thrill the sport brings plus the proliferation of stores that sell cheap dirt bikes and ATVs have meant that it is now common to see parents buy dirt bikes and ATVs for their young kids.

Despite the fact that we regularly see other seven or eight year olds riding them almost effortlessly, irresponsible riding of dirt bikes and ATVs could cause injuries to your child. In the U.S. for example, a U.S. Consumer Product Safety Commission reported that 4 out of 10 people rushed to emergency rooms for ATV-related injuries are aged 16 and below.

Fortunately, parents can keep their children free from injuries stemming from the use of dirt bikes and ATVs by simply following simple safety rules. Here are some of them:

§ Before your child even goes near an ATV or a dirt bike, be sure to give him or her lessons on how to properly and safely handle the machines. When teaching them how to ride, be sure that they understand how driving a dirt bike is different from riding an ordinary bicycle and that however fun they are, dirt bikes and ATVs are not toys but machines to be handles with care.

§ Tell them how laws (e.g. no riding of ATVs on highways) were created for a reason and then emphasize how he needs to follow them strictly for his or her safety. Make sure you familiarize your kids with all the laws related to riding the vehicles.

§ Always check the condition of your kids’ ATV or dirt bike before you let him or her ride it. Make sure that there is enough gas on the tank, the brakes are working, the tires are filled with the proper amount of air and the lights are functioning.

§ Dirt bikes and ATVs were meant to be ridden by just one person at a time, so never let your child have somebody ride with him/her on the same ATV or dirt bike. This affects the vehicle’s balance and increases the risk of an accident happening.

§ Never let them ride on public roads–not only is this illegal in most areas, it is also very, very dangerous as well.

§ Always ensure that your kids wear all the proper protective gear like gloves, goggles, boots, jackets and most importantly, helmets. Also, remember that there are safety equipments designed especially for riding ATVs and dirt bikes and those used by your kids for other activities, most often than not, offer inadequate protection (e.g. the helmets used for bicycling for example, do not offer protection for the face).

§ Be sure that the size and speed of the ATV or dirt bike your kid rides on is appropriate for their age. It is recommended that those age 6-11 ride vehicles under 70cc while those aged 12-15 should ride 70-90 cc engines.

§ Never let the younger kids ride out alone. Always have an adult, riding on another vehicle of course, supervise them to ensure their safety.

Some question whether buying kids dirt bikes and ATVs is a wise idea. Yes, these vehicles are powerful machines whose misuse could lead to accidents and injuries, but as long as they are driven responsibly and precautionary measures are taken, ATVs and dirt bikes are safe to use.

Maraya Mullen is a copywriter affiliated with Mud, Sweat and Gears, a store that offers a wide variety of dirt bikes and ATVs. They have ATVs and mini kids dirt bikes for young riders as well as powerful adult motorcycles. Visit their site for more information on how you could get cheap dirt bikes and ATVs.

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